Ducati seems to be in just about every movie these days, and we know Tom Cruise is a Ducati fan so what’s the big deal? Cruise and the Ducati Hypermotard feature in the recently released Knight and Day but take a close look at the photo above and you’ll notice it isn’t really a Ducati [...]
July 22nd, 2010 | Posted in News | Comments Off
I’ve noticed something lately. More and more of the folks I know who own Ducatis also tend to have a similar deeply committed financial relationship with products from Apple. Why? Because Ducati is in many ways just like Apple. Let me give you 5 of them after the jump.
April 13th, 2010 | Posted in Opinion | 3 Comments
Ducati is as trendy as Apple these days and has become de rigeur in Hollywood. A (severely) modified Ducati Hypermotard feautured in Terminator Salvation and two Ducati will appear in Wall Street 2. Now Tron Legacy is the latest to have a taste of Bologna product placement. Given the retro appeal of Tron, it is [...]
March 18th, 2010 | Posted in News | 1 Comment
As Wall Street 2: Money Never Sleeps moves closer to release this April, more details of Ducati involvement in the sequel to the famous Wall Street have been revealed in the theatrical trailer. A Ducati Streetfighter S and Ducati Desmosedici both feature in the movie along with the US made MotoCzysz.
March 2nd, 2010 | Posted in News | 1 Comment
Movie star, motorcycle fan and card carrying Scientology nut, Tom Cruise, was caught recently taking his Ducati Desmosedici RR out for a spin. Cruise was reputably the first American to receive the über Ducati in 2008.
January 19th, 2010 | Posted in News | Comments Off
As part of the promotion for the impending Blu-Ray and DVD release of the latest installment in the Terminator series, Terminator Salvation, Warner Brothers are giving away a Ducati Hypermotard 796!
November 30th, 2009 | Posted in News | 1 Comment
Michael Douglas’ Gordon Gecko told us that ‘Greed is Good’ in Wall Street in the 80′s back when Ducati was producing the 750F1. In the sequel which is being filmed now, Douglas returns as an older jail bird Gecko whilst young Shia LaBeouf stars alongside Carey Mulligan and a black Ducati Streetfighter S in Wall [...]
September 28th, 2009 | Posted in Motorcycles, News | Comments Off
With seemingly every home owner using some ad skipping TiVo like device these days, good old product placement is becoming an increasingly critical component of the marketing mix. That is why all the good guys seem to use Apple laptops whilst the bad guys are destined to grapple with the blue screen of death. With [...]
April 27th, 2009 | Posted in Ducati Company | Comments Off