We ride motorcycles despite the danger. Some might say we ride them because of it. Whatever the reason, 2010 will be seen as an inflection point where a whole host of technologies began to be introduced to motorcycles like the Ducati Multistrada 1200 that largely match those that are now common place in even the [...]
Ducati make some of the most evocative motorcycles in the world. With the introduction of the 1198 Superbike, Hypermotard, and Streetfighter, Ducati has perhaps its strongest product lineup in its entire history. As we wait for the new Multistrada 1200 to hit dealerships around the world I thought it would be interesting to look at [...]
Ducatis are motorcycles that stir the soul. Sometimes it can be hard to pin down exactly what it is that makes these machines so special, but ducatisti know it when they come across it. For me just the other day it was the bone shaking thunder of my termignoni equipped Monster S4Rs springing to life [...]
After many years of waiting, Honda have finally built a new, 1200cc V4 Sports Tourer. Dripping in (unnecessary) technology, the new bike is eagerly awaited by those who have loved all previous Honda V4’s. Despite being the latest and greatest, the VFR has something in common with another V4 that Ducati so nearly put into [...]
Its a new year, a new decade and the middle of winter for the majority of our readers. The ideal time to make some New Year Ducati Resolutions and Ducati News Today is here to help. After the jump you will find the Top 10 Ducati Resolutions for 2010 that range from free to tens [...]
I thought it would be fun to bring back a couple of articles from earlier in the year that were popular and/or generated significant debate. Following the launch of the Ducati Streetfighter, it took almost no time at all before customized versions began to appear. One of the trickest was the Shift-Tech Streetfighter S.
I thought it would be fun to bring back a couple of articles from earlier in the year that were popular and/or generated significant debate. After coming across an article on Visordown on ‘How the 1098 Saved Ducati’, I decided to write a longer and more in-depth article on more or less the same subject [...]
Although much has been made of the impending Adventure tourer war between Ducati’s new Multistrada 1200 and the head honcho of the class, BMW’s R1200 GS, a comparison of the two shows they really have little in common and different ends in mind. No, the new Italian for all roads and riders has more in [...]
The Hypermotard is now well established in the Ducati range. Ahead of the release of the new Hypermotard EVO I sought out the current 1100 model to answer a simple question. Is it a cynical marketing exercise that involves dressing up a Multistrada in prettier clothes or a model with a distinct style of it’s [...]
They both produce sexy products their fans clamor for and both have strong brand identities but Apple and Ducati also share the same US home base in Cupertino. In fact the Ducati USA HQ is actually in space previously occupied by Apple. That explains why there is a Ducati 1098 video on Apple’s official site [...]
