The Italian and Spanish motorcycle press seem to share at least one thing in common, a philosophy on news that says never let the truth get in the way of a good story. And Ducati is the favorite company to proclaim news about. This time it is a supposed merger of Ducati and Piaggio. I [...]
Production of the keenly awaited Ducati Multistrada 1200. Ducati has announced that the very first Multistrada 1200 has rolled off the production line at the factory in Borgo Panigale. Senior management was on hand to watch the white, S model come into being. Delivery in the USA commences this April. Source: Ducati USA
Anyone considering Ducati ownership for the first time usually has one key question to ask. How much is this going to cost me for service? The 4-valve engines have long been associated with time consuming which equals expensive service costs and although these have been steadily reduced in recent years the stigma remains. Now Ducati [...]
Twenty years ago Doug Polen and tuner Eraldo Ferracci took the racing world by storm, and to celebrate the anniversary of this pairing they are offering a taste of what made them so successful to 20 Ducatisti who purchase a new 2010 Ducati Superbike.
2010 marks the first year since Ducati went MotoGP racing that an Italian rider doesn’t feature on the team. Ducati CEO Gabriele del Torchio is well aware of this, telling the Italian press at the Ducati team introduction today that it makes sense for Ducati to have an Italian rider on an Italian team. And [...]
The best news for many companies lately is that 2009 is over. However strong brands and businesses can often take advantage of tough economic conditions to build market share even as sales decline, whilst weaker competitors are forced to batten down the hatches. Claudio Domencali, General Manager of Ducati Motor has confirmed that this was [...]
In unveiling the new 2010 Ducati Multistrada 1200 for the first time in the US, Ducati North America CEO Michael Lock told attendees at the International Motorcycle Show in Long Beach, California that the company renowned for racetrack technology and high performance was introducing the new model to cater to the needs of an aging [...]
Ducati North America will debut its latest model, the Multistrada 1200, in North America at the Cycle World International Motorcycle Show® in Long Beach, Calif. December 4-6. Shown for the first time just weeks ago at the EICMA Milan Motorcycle Show, the Multistrada 1200 was named “Most Beautiful Bike in Show”. With its unprecedented technology and [...]
Following a number of new and revised model announcements at the EICMA show, Ducati has now announced when US customers can expect to be able to take delivery. The almost unchanged Monsters, new Hypermotard EVO and updated Superbike range arrive first in February.
It is time for gift giving and just in time two, new Ducati online stores have opened for business. Pro Italia and Ducati have teamed up to launch Ducatigifts.com and Ducati has finally launched a North American specific virtual store. Find out how to save 10% for a limited time after the jump.
